If you want to succeed with SEO you need tools.

Tools for keyword research. Tools for link building. And tools to help you optimize your content.

The question is: which tools are really worth it? And how to do use these tools to get higher rankings and more traffic?

SEMrush

SEMrush is a popular SEO tool that specializes in keyword research, competitor analysis and Google Ad campaign optimization

SEMrush

SEMRush ranks among some of the best tools for SEO, not just among beginners but also for professionals. For an all-round optimization, SEMRush comes with a bundle of features for SEO, social media, web content marketing, and paid website traffic. This premium SEO tool has a keyword analysis feature and provides insight on the keywords you can put your bets on for search engines. It also allows users to snoop into their competitors’ websites to know the keywords they’re ranking for and their strategies.

Use a wide range of tools to gain insights into different facets of your SEO performance. SEMRush, for example, is a great tool for keyword research. Use it to identify keywords that users are searching for, then integrate them into your content. SEMrush gives you information about keyword search volume, cost per click, and keyword competition.


SERanking

SE Ranking is a fully automated universal Google rankings checker with 100% accurate results.

SE Ranking is an all-included SEO software that offers all SEO tools needed to successfully complete online marketing projects. SE Ranking is perfect for small business owners, SEO pros and agencies.

The software provides a complete set of tools for keyword position tracking and keyword research, website audit, competitor analysis, keyword suggestion and grouping, backlink monitoring, automated professional reporting, and much more. Besides standard SEO tools, the system offers a set of additional features such as White Label, Social Media Management and Marketing Plan aimed at bringing your professional digital services to a whole new level. All on one platform within the same user-friendly interface.

KWFinder

KW Finder is an excellent keyword research tool that really simplifies the keyword research process in a way other tools just haven’t managed to do.

It offers a comprehensive data set to keep veteran SEO’s happy, but still manages to present that data intuitively inside their user-interface to keep it all noob-friendly.

KW Finder is a popular, modern-day keyword research tool brought to life by the team over at Mangools.

What separates this keyword tool is its strong focus on simplicity, keeping user experience at the heart of both design and functionality.

Aside from KW Finder’s clean – and frankly impressive – interface, it offers a one-click keyword difficulty score system as well as some unique research options rarely found in other keyword research tools.

So that’s what it says on the box, but let’s take a deeper look at how this tool actually performs for effective keyword research.

To show you the performance from a real-world perspective, similar to what you are likely to experience when using this tool, I shot a quick video to showcase what KW Finder can do.